You won't answer it. And that call is already walking to the boy who did.
5 missed calls a week → 2 booked jobs
2 × £480 × every week…
≈ £4,800 / month leaking
It's not a marketing problem. You can't answer a phone with your hands in a boiler — so the AI answers it for you, books the job, texts you it's done.
Conservative, defensible numbers only. If there's nothing to fix, we'll tell you that too.